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Vertiv Extends Distribution Agreement with ASBIS to Cover Baltic States

December 10, 2021

Value-added distributor now offers Vertiv data center infrastructure solutions in six EMEA countries

Warsaw, [10 of December 2021 r.] – Vertiv (NYSE: VRT), a global provider of critical digital infrastructure and business continuity solutions, has entered into a new distribution agreement with ASBIS (WSE: ASB), a leading value-added distributor, developer and provider of IT and IoT products, solutions and services in the Europe, Middle East and Africa (EMEA) markets. Vertiv is already working with ASBIS in Romania, Bulgaria and Cyprus, and the agreement just signed will extend the cooperation to the markets of Lithuania, Latvia and Estonia.

The ASBIS portfolio will be complemented with Vertiv solutions for uninterruptible power supply (UPS), precision air conditioning, power distribution, rack cabinets and IT management systems, including Vertiv’s internationally recognized brands, such as Liebert® UPS and cooling systems, Geist™ rack power distributions units (rPDUs) and Avocent® remote access and infrastructure monitoring.

The agreement increases regional availability of Vertiv technologies to support edge computing, IoT and 5G implementations, and provides more local support for resellers and integrators. Vertiv will also offer maintenance and services in the region.

“The expansion of our distribution partnership with Vertiv to additional countries is evidence of strong collaboration,” said Costas Tziamalis, Board Member of ASBIS Enterprises PLC. “Extending our products portfolio aimed at business is very important to us, which is why we want to increase even more our competences in the area of infrastructure for data centers, and Vertiv has a comprehensive portfolio of solutions and services that help address the increasingly complex requirements of end customers in the field of critical infrastructure,” he added.

“We want to be as close to our partners as possible, which is why increasing our presence in the Baltic states was crucial for us” said Ante Maršić, Channel Sales Leader from Vertiv for Central and Eastern Europe. “Reliable solutions, local sales support, dedicated trainings and a partnership program with attractive financial incentives - I am convinced that resellers from Lithuania, Latvia and Estonia will be able to benefit from them even more thanks to the extended cooperation with ASBIS,” he concluded.

The agreement entered into force in December this year and resellers can now place orders for Vertiv solutions from ASBIS. Additional information on the Vertiv Partner Program can be found at

About Vertiv

Vertiv (NYSE: VRT) brings together hardware, software, analytics and ongoing services to ensure its customers’ vital applications run continuously, perform optimally and grow with their business needs. Vertiv solves the most important challenges facing today’s data centers, communication networks and commercial and industrial facilities with a portfolio of power, cooling and IT infrastructure solutions and services that extends from the cloud to the edge of the network. Headquartered in Columbus, Ohio, USA, Vertiv employs approximately 21,000 people and does business in more than 130 countries. For more information, and for the latest news and content from Vertiv, visit

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27 of the Securities Act, and Section 21E of the Securities Exchange Act. These statements are only a prediction. Actual events or results may differ materially from those in the forward-looking statement set forth herein. Readers are referred to Vertiv’s filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K/A and any subsequent Quarterly Reports on Form 10-Q for a discussion of these and other important risk factors concerning Vertiv and its operations. Vertiv is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.

About ASBIS Group

ASBIS Group is a leading Value Add Distributor, developer and provider of IT, IoT products, solutions and services to the markets of Europe, the Middle East and Africa (EMEA) with local operations in Central and Eastern Europe, the Baltic republics, the former Soviet Union, the Middle East and North Africa.

The business of ASBIS is based on three pillars:

  1. Distribution of hardware and software for Client Computing and Data Centers, consumer electronics thru:
    1. Retail chains and e-tailers
    2. Resellers to small and medium business
    3. Large enterprises.
  2. Full stack in creation of world class products. From scientific research and development to design and engineering, firmware and software, production and marketing of IT and IoT products and solutions via own brands:
    1. Prestigio (smart devices and accessories, innovative solutions for business and education, etc.)
    2. Canyon (smart watches, power banks, accessories for computers and mobile devices)
    3. Perenio (IoT platform, IoT routers, applications and peripherals for smart office/ home, smart health).
    4. Aeno (small home appliances)
  3. Complex solutions sales projects to large enterprises via extensive networks of System Integrators and Value Add Resellers.

ASBIS was founded in 1990 in Belarus, since 1995 operates from Cyprus. Company has two master distribution centers located in the Czech Republic and in the United Arab Emirates, subsidiaries in 27 countries, more than 2,000 employees and about 20 000 active customers in 56 countries worldwide. In 2020, the Group delivered sales of nearly USD 2.4 billion.

The Company’s stock has been listed on the Warsaw Stock Exchange since October 2007 under the ticker symbol “ASB” (ASBIS).

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